What Type of Salesperson Are You - Teflon or Flypaper?
One of Ivan’s most popular articles! Ivan describes two types of sales people in this entertaining and motivating article.

It’s a Brand New Ballgame!
How to constructively apply new sales strategies in the face of the changing economic market.

Thinking Outside Your Store
Ivan takes the owners/sales associates literally outside of their store to create sales from their surrounding business communities. It's a 'how to' article that emphasizes creativity in today's market - but with a twist!

The Fun Factor!
Ivan addresses how to create a professional, yet fun store environment that your customers will enjoy coming back to again and again.

Are You Still a Jeweler?
Ivan reminds storeowners and sales associates to include high-end merchandise in their business game plan while still keeping in mind the importance of all products in the store.

Rocket Fuel for Success
Ivan discusses how the main element to success is focusing on taking action each day in order to 'fuel' success in everyday business.

Turn Off the Tube, and Turn on Opportunity!
Ivan spotlights how to use television programming as a training tool to elevate motivation in your store as a free source of sales training.

Need Business? Go Fishing in Your Own Pond!
A how-to article that provides jewelry store owners/managers a step-by-step process of how to contact past clients to encourage repeat business.

Simplify Your Sales Menu
Ivan explains how to streamline your conversations with clients while providing them with the best service possible.

Helping Others Succeed Will Lead to Your Own Success
The premise of this article is how helping your fellow employees will benefit both of you.

Gratitude
How to incorporate gratitude into your store’s environment and the benefits that come back over and over.